TABLE OF CONTENT
•QUESTION
• EXCUTIVE SUMMARY
•BUSINESS SWOT ANALYSIS
• BUSINESS DESCRIPTION
•VISION STATEMENT
•VISION TRIGGER
• MISSION STATEMENT
• MARKET ANALYSIS
•DETERMINAT OF MARKET DEMAND
•DATA REQUIRED FOR THE MARKET ANALYSIS
•TECHNICAL FEASIBILITY ANALYSIS
•FINANCIAL ANALYSIS
•SOURCES OF CAPITAL
•CONCLUSION
•REFERENCE
Question;
Draft a business Plan.
Excutive summary
why we came up with an effective plan of establishing a Sole Proprietorship/Sole Trader Fashion clothing/Apparel/wears at Gombe state university is because the growing demand of clothing and fashionable materials by Students and staffs is not just a want but a need arising,and from our knowledge of the basic needs of human beings Clothing is among,that is why human beings cannot do without clothing,and moreover now a days people love fashionable clothes so well and it has become a competition between mostly the women's, site,fashionable design clothes today is what models used to earn a living through companies showcasing the winners on billboard with a designed fashionable clothes with the companies products in there hands which enable them get new customers and more profit.
The business will be run by STRAWBERRY-SWEET COLLECTION. And will be located at new proposed commercial area of Gombe state University. The business will provide quality and fashionable wears for both male and female to the general student and staff of Gombe State University it is anticipated that STRAW-BERRY SWEET COLLECTION will experience a big success through the state capital within 4 years with potential branches in all high institutions within Gombe State,we the entrepreneur proposing this venture are: Group 6 of Business Administration Department of Gombe state University.
Business SWOT Analysis
Business Strength
-we have the business skills
-We have entrepreneur training
-We have give gifts to our customers
Business Weakness
-Insufficient Capital
-little number of expansion resources
Business Opportunity
-a lot of customers patronage
- Cheap transportation of products
-Cheap labour in the area
-Close to our customers
Business Threats
-Market price fluctuations
-Government Policy on taxation
Business Description
STRAW-BERRY SWEET COLLECTION is a retail store that will deal with the sales of cloth and fashion materials for both male and female and will be situated at the new commercial area in Gombe State University.
VISION STATEMENT
In 4 years STRAW-BERRY SWEET COLLECTION will be established in the university and they will be known not just in Gombe State University in the areas in which we cover in other school with high quality of fashion throughout the state capital and expansion plans will be made with branches in other part of the state higher institutions like: F.C.E,FUK,Federal Polytechnic Kaltungo,College of Horticulture Dadinkowa and We hope to expand it with other states high institutions.
VISION TRIGGER
Main vision trigger of STRAW-BERRY SWEET COLLECTION will be "YOUR ATTRACTIVENESS IS PARIORITY'' The vision trigger will emphasis the high quality of the product as well as representing everything about the business will be towards the customers.
MISSION STATEMENT
The following are our missions below:
I) Management of STRAW-BERRY SWEET COLLECTION pledge to serve their customers with the best product and service with sincerity and integrity.
ii)We pledge that we will make available quality clothing that make looks attractive and stunning.
iii) We pledge that STRAW-BERRY SWEET COLLECTION will give room to all customers complains,suggestions and observations.
iv) We pledge that we will provide a conducive sit in case of much customers.
v) We pledge that we will make sure that we refund the money of our customers if we sold below quality wears or clothes that stay for long in the shop.
vi) We pledge to treat our customers as Kings and Queens because without customers,our business will be valueless.
vii) It will part of our Mission to offer discount for our customers buying in bulk from us.
viii) It will also be part of our Mission to be sending seasonal greetings to our customers in a long run
ix) We will be accountable in our record keeping and we will pay our tax as of when due.
x) We will be organising dinner for our customers and use what is realise to pay the school fees of the less Previlage in our society
xi) We will Also organise model and fashion compititon with other sponsors to help the winner earn a living
Your attractiveness is our Pariority
MARKET ANALYSIS
After a proposed survey with the compus area and our observation and research so far,it was found out that there is no clothing/Apparel/wear business in the university and most business are photocopy and chops,large number of people had to move to a kilometre to locate a business district to purchase their clothing/apparels/wears for either their selves or their loved ones So there is a need to ease their stress and save their transport and increase the beauty of their outfit. Based on the market analysis the business is considered good going or good to go.
DETERMINAT OF MARKET DEMAND
1. Market trends of product
2. Availability of the product
3. Quality of the product
4. Affordability of the product
5. Durability and span of the product
DATA REQUIRED FOR THE MARKET ANALYSIS
the data required for the market analysis is the total number of staff and students.
..source of data..
The data that is use is PRIMARY DATA
.. size..
The targeted buyers are the total number or at least 90% of the people residing or having affiliation within the campus of Gombe State University and 10% will come from the people outside the School due to the pronouncement of goodwill of the business by our loyal customers.
TECHNICAL FEASIBILITY ANALYSIS
for the successful establishment of STRAW-BERRY SWEET COLLECTION the following factors are supposed to be put in place
1. Structure and physical aspect of the venture
STRAW-BERRY SWEET COLLECTION will be occupying a 32 square meter shop which will serve as a store that the venture will keep it's Good's and a 16 square meter shop next to the store , the square meter store will be used as the show case where different types of clothing, apparel , wear both male and female will be display . We will be renting the shop.
,,2 Goods planning
For the first year the venture will be obtaining it's Good's at Kano state , after 4years the venture will be going to Lagos and Abia state to obtain our goods. By then the venture have raised enough capital to buy in a large quantity from a major distribution based in Lagos and Abia .
. Staffing .
STRAW BERRY SWEET COLLECTION will employ semi-skilled and unskilled labour to aid the smooth running of the venture, the semi-skilled workers as the store keeper as well as unskilled labour that will be responsible for selling the clothing and cleaning the environment.
.... equipment required by the venture....
i. Computer system.
ii.Telephone.
iii. Customize Nylon
iv. Max generator
v. Show glass
vi. Big Mirror
FINANCIAL ANALYSIS
Before venturing into a business it is necessary to consider financial aspect of the business,to start this venture successfully and also to attain the desired success. The sum of 4000,000 as capital is required.
Sources of Capital
3 STAR COLLECTION is anticipating getting it capital from three sources
1. Partners contribution 2,000,000
2. Loan from financial institution 1,500,000
3. Grant from family 500,000
Five Year Cash Flow Project
1. Partners Contribution 2,000,000
2. Loan Proceeds 1,500,000
3. Grant from Family 500,000
Total capital 4,000,000
Uses of Cash
1. Cost of goods 3,230,000
2. Renting(building) 150,000
3. Advertisement 180,000
4. Equipment applied 15,000
5. Laptop 200,000
6. Miscellaneous expenses 5,000
7. Payment of staff 50,000
8. Working Capital 70,000
9. Carriage inward 20,000
10. Transportation 80,000
Totat. 4,000,000
Conclusion:
Considering this analysis,this STRAW-BERRY SWEET COLLECTION will be successful. This business plan/research has document the establishment of STRAW-BERRY SWEET COLLECTION Feasible and will be great success in years to come. All critical factors such as industrial trends,marketing and analysis, competition, management and financial analysis are in favour of this venture.We believe that we will appreciate and even gain investors to expand